
logo
Promoting yourself in a new country
Launching their new PT business in Australia, the client wanted a logo that represented them. A reliable, strong minded and detailed individual that prides themselves on supporting people both physically and mentally with their health.
BEN PRICE PT
APPROACH
The logo incorporates the clients initials to give a personal feel and represent them rather than a generic ‘muscle’ or piece of equipment. The curves of the letter have been designed to show strength not only in the clients work but in their character. The different shades of blue have been used as blue as a colour is seen as reliable, calming and stable, all three characteristics are important in the clients trade.